Email Marketing Specialist

Email Marketing Specialist APPLY NOW

Post Falls, ID
Marketing
Full time

Position Overview

Here at Alien Gear Holsters, we are the leading brand in a vastly growing category. AGH is seeking an eCommerce Email and SMS Specialist who will work as a member of our marketing team, reporting to the Director of E-commerce. This role will support our fast-growing e-commerce business and gain valuable experience in DTC marketing, e-commerce, and customer engagement.

Essential Duties & Responsibilities

  • Strategize, build, and execute weekly email campaigns and make updates to existing email flows.
  • Optimize all email flows.
  • Work with the Social Media, graphics, and copywriting team to ensure email, web and social communications are aligned.
  • Use the Klaviyo email platform and Slicktext SMS platform to manage the email & SMS calendar including buildouts and scheduling.
  • Utilize platform data to identify key segments of consumers that can be re-targeted in unique ways to drive incremental revenue to the business and increase customer lifetime value.
  • Track email & SMS data to maximize campaign performance, aiming for engagement, conversion, revenue, and growth goals.
  • Stay on top of the competitive email landscape as well as email trends and best practices.
  • Report on findings to the team for visibility and awareness.
  • Work cross-functionally to troubleshoot and resolve issues as they arise.
  • Special projects as assigned.

Requirements:

  • Bachelor's Degree in marketing or related field.
  • 2 - 4 years of experience in Email and SMS.
  • Proficiency in key design tools such as Adobe Creative Suite (Photoshop & Illustrator), milanote, Figma, and canva.
  • Proficient in Microsoft Office (Outlook, Word, and Excel), and Adobe Acrobat.
  • Solid interpersonal skills with the ability to work effectively in a collaborative team environment.
  • Strong grammatical skills, copywriting experience a plus!
  • Multi-tasker who works well with defined deadlines.
  • Excellent attention to detail.
  • Must be relentless in maintaining a high level of quality throughout their work.
  • Highly organized and calendar driven, with the ability to handle many competing priorities.
  • This is expected to work Monday - Friday in the office.

Leadership/Cultural Requirements:

  • Cultural fit.
  • Industry knowledge and/or experience is a plus.
  • Highly motivated, organized individual with ability to prioritize multiple projects and deadlines.
  • Self-starter who can identify new opportunities, analyze a problem and develop tactics/strategies to drive growth.
  • Outstanding communication and customer contact skills required.
  • Ability to work well in a team environment under tight deadlines.

Benefits:

  • Competitive Salary within $60,000-$65,000
  • Competitive salary
  • Employee discounts on industry products
  • Opportunity for growth and advancement within the company


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